Kilograph partnered with Chaos Group, Gensler LA, and CGArchitect to bring the history of architectural visualization to the public in this first-of-its kind exhibition. Wireframes focuses on the art and technology of architectural visualization through the years and around the world . Working closely with a group of the world’s premiere visualization studios, this exploration tells the story of architecture and computer animation coming together to form this new discipline, and all of its unexpected associations and outcomes.
In branding and designing the exhibition Kilograph crafted a unique visual voice that included a logo, color, and a custom typeface, along with secondary motion graphics of each Wireframes letter to showcase different styles of 3D representation. The Wireframes brand was created to resonate with multiple audiences. The entire goal of the exhibition was to introduce the general public to the work of this industry in a dynamic and accessible way.
- Client
- A+D Museum
- Location
- Los Angeles