Storytelling Is At The Heart of What We Do

November 19, 2020

Categories

Kilograph is a multi-faceted team of creatives who specialize in using storytelling to make an impact. Narrative is at the heart of what we do.
With backgrounds in the Hollywood film industry, bringing impossible worlds to life, we apply this same sense of visual excitement to tell our clients’ stories in imaginative and unforgettable ways.

 


 

A Trip To Safari Park

Marketing Illustrations 

Kilograph worked with PJA Architects + Landscape Architects to showcase plans for the updated Safari Park in Qingdao, China. For this project, we created stills of a myriad of environments from Antarctica to the Australian outback. With unique cultures and different parts of the world represented in each image, a high level of craftsmanship, creativity, and visual narrative was applied to this project.

 


 

The Future of Science

Film & Marketing Illustrations

The life-science and healthcare industries are full of the potential for human-centric narratives that speak to the future possibilities of health and science. Located within Greater Boston’s innovation and life sciences cluster, 225 Wyman is a 6-acre, 500,000-SF Class A office and lab development. Reinforcing the campus as a place where the future of science will unfold, we developed a narrative and marketing materials for 225 Wyman that include a film and still images.

 


 

Kilograph’s Storytelling Reel

Film, Animation, & Motion Graphics 

We transform your complex goals into compelling narratives that resonate with your target audience. They lease properties, bring in funding, win awards, and build desire. Watch our new reel showcasing our film and animation work — driven by the power of storytelling and narrative. From custom graphics and lifestyle cinematography to highly-articulated CG animation, messaging and movement are part of every story we tell.

 


 

5 Basic Principles of Storytelling

1. Develop the story through the eyes of your audience.
2. There are five basic components to a great narrative: Characters, Setting, Plot, Conflict and Resolution.
3. The goal is to make the viewer feel something. An emotional connection is at the core of every great story.
4. Less is more. Simplicity allows your message to shine through.
5. Refine, rewrite, and then finally, execute.